The foundation of any online retailer is an eCommerce platform. An eCommerce platform is a software that allows companies to create, host, and manage their online storefronts. The platform includes tools that allow businesses to create a branded online storefront where they can advertise and sell their goods and services. An ecommerce platform primary functions are:
• Developing audience
• Providing essential services and tools
• Matchmaking
• Establishing guidelines and standards.
To help your business thrive online, we’ll be looking at the best eCommerce platforms you can consider which will give you the ultimate value and functions of an eCommerce platform.
However, Shopify is rated poorly in SEO consecutive studies, and it charges transaction fees if you aren’t using Shopify Payments.
To know more about Shopify plans, check out our detailed post on Shopify plans.
BigCommerce is noted for its low total cost of ownership and APIs that are extremely customizable. It gives you a complete set of eCommerce tools with a wide range of features and choices. It also allows your business to integrate with the majority of the essential eCommerce systems right out of the box although mastering all of the capabilities may take some time. Another benefit of BigCommerce is that there are no transaction fees, so you only have to worry about monthly subscription fees and any payment provider processing fees. You'll also have access to limitless staff accounts for your coworkers, as well as BigCommerce's all-time support.
Magento is one of the most widely used eCommerce platforms in the world. This platform has a variety of advantages, despite its reputation for being incredibly difficult to use. Some of its advantages include; flexible content management, mobile-friendly configuration, advanced search engine optimization, sturdy and spacious design, flexible third-party integrations, customizable security permissions, and time and money savings. Magento is most commonly used for free, however enterprise solutions for large ecommerce firms are available for a fee. The annual licensing charge might be in the tens of thousands of dollars.
Wix is one of the most user-friendly eCommerce platforms, allowing you to quickly build a full-featured website using serverless computing and no coding. It's the best choice for new online stores because of its low costs, free themes, and relatively simple setup. Wix allows you to create a mobile-friendly version of your store, which benefits both you and your customers. You can easily capture leads, create customer relationships, and accept payments straight from your website when you use Wix. The platform, however, lacks advanced automation due to its simplicity and lack of crucial selling features.
There are a handful of eCommerce platforms out there, but we’ve mentioned the best eCommerce platforms here based on their primary functions; audience development, provision of essential tools and services, matchmaking, and establishing guidelines and standards.
Want to find the perfect eCommerce platform for you? Contact us today and see how we can help you make small changes that make a big impact.
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